Can I offer a promotion?

Yes, offering promotions is an excellent way to boost conversion and attract new customers to your Faire store. You can choose from three types of promotions:

• Shop-wide promotions: Apply discounts or benefits across all products in your shop.
• Product-specific promotions: Offer discounts on individual products.
• Collection promotions: Target specific groups of products within a collection.

How to create a shop-wide promotion

You can create several types of shop-wide promotions for your retailers:

• Individual promotion: Offer a single promotion for all retailers.
  • Ex: 5% off orders over $300
• Multiple benefit promotion: Combine a price/percentage discount with free shipping.
  • Ex: 5% off and free shipping on orders over $300
• Tiered promotion: offering different levels of promotions when Retailers reach certain price points.
  • Ex: 5% off orders over $300, 10% off orders over $400, 15% off orders over $500 + free shipping

You can only have up to one active shop-wide promotion running at the same time. Follow these steps to set up a shop-wide promotion:

1. Click on the Promotions section listed under your Marketing tab.
2. Select Shop wide from the Create Promotion dropdown menu.
3. Fill out the required fields with your promotion details:

• • Promotion name: Enter a unique name for your promotion, the promotion name cannot be reused. This code will apply automatically at checkout.
  • Promotion dates: Choose the start and end dates for your promotion. Promotions cannot be scheduled in the past.
  • Promotion eligibility: Select who the promotion is for (all customers, new customers, or returning customers) and specify retailer countries.
    1. You can only create promotions for locations toggled on in your portal. For details, visit Can I control the locations where my shop is live?
    2. From the Where will this promotion be available? section, use the checkbox to select or deselect the retailer’s country from the promotion.
  • Promotion tiers: Add up to 3 tiers to create promotions that allow retailers get larger discounts the more that they spend.The Qualifying order amount for each tier must be higher than the previous one.
  • Promotion details: Choose the type of discount (% off, $ off, or free shipping). For dollar-value discounts, ensure the discount does not exceed 50% of the Qualifying order amount.
    • The Qualifying order amount and dollar-value discounts must be entered in USD. If a retailer is purchasing in a different currency, the system will convert the amounts using the daily exchange rate.
    • Ensure the Qualifying order amount meets or exceeds your shop’s first order minimum. For more details, visit What is an order minimum?

4. When you are finished, select Save Promotion to make the promotion active for your retailers.

How to offer promo codes

You can create and share custom promo codes that your customers can apply at checkout when ordering with you on Faire. Each promotion code can only be used once. There are 3 different ways to create custom promo codes for your retailers: from the Promotions page, Customers tab, and Campaigns tab.

Creating a promo code through the Promotions page:

1. Select the Create promotion button to reveal the drop-down menu of options.
2. Select Promo code.
3. Enter the Promotion code, Promotion dates, and Promotion details.
4. Select Save promotion at the bottom of the screen.
5. Select Confirm & continue to acknowledge that these types of promotions can’t be ended earlier than the set date.
6. Share the promotion code through one of the following ways:
   1. Copy the text and share the promotion directly with your retailer.
   2. Create a campaign to share through Faire.

Creating a promo code from the Customers tab:

1. Select retailers in the Customers tab who you want to send a custom promo code to.
2. Select Send promo code and choose Create new promo code from the dropdown.
3. Enter the new promo code details and save. You’ll be able to resume the campaign once the promo code has been created and saved.

Creating a promo code from the Campaigns tab:

1. Select Create Campaign in the Campaigns tab.
2. If there are existing promo codes to choose from, you can select this here. If you are creating a new promo code select Create a promo code.
3. Enter the new promo code details and select the Got it button.
4. Navigate back to the draft campaign and add in the new promo code.

For more information visit, Can I create custom promo codes?

How to add a promotion on individual products

You can create promotions on specific products within your shop. There’s no limit on how many product-specific promotions you can run at the same time. To set up a product specific promotion follow these steps:

1. Select the Marketing tab and choose Promotions.
2. Select the Create New Promotion button at the top right of the page. Select the Product-Specific option from the dropdown.
3. On the Promotion page, you will be able to fill in all the necessary information required for your product-specific promotion:
   • Promotion name: Enter a name for your promotion. This name will automatically apply for customers at checkout.
     1. Promotion names can be reused but cannot be updated after the promotion is activated.
   • Promotion dates: Set the timeframe your promotion will be active (start and end date).
     1. If the start date is today, the promotion will activate immediately.
     2. If the start date is in the future, the promotion will begin at 12:00 a.m. in your local time on the selected date.
     3. The promotion will end at 11:59 p.m. in your local time on the selected end date.
     4. Promotion start dates cannot be updated after activation.
   • Promotion eligibility: Choose the type of customers eligible for the promotion (all customers, new customers, or returning customers) and specify retailer countries.
     1. Specify the retailer locations for the promotion. You can only create promotions for locations toggled on in your portal. For details, visit Can I control the locations where my shop is live?
     2. From the Where will this promotion be available? section, use the checkbox to select or deselect the retailer’s country from the promotion.
     3. Promotion eligibility cannot be updated after activation.
   • Product discount: Select the % off you’d like to offer on featured products. At this time, you’re only able to offer % off discounts for product-specific promotions. There is no qualifying order amount field for product-specific promotions.
   • Products: Select the products that you would like to include in your promotion, you can search for products by SKU, name or by tag.
4. Once that is completed, select Save Promotion to make the promotion active for your retailers.

You are able to manage all of your promotions from the Promotions page, where you are able to view all of the promotions you have run on Faire. To view or update a specific promotion, click the View button to go to the promotion-specific page.

Can I edit my product specific promotion?

After a product specific promotion is active, you can only edit the end date.

Can I add a product-specific promotion to an order that has already been placed?

No, once an order is placed, you won’t be able to change the price or promotion of a specific item in the order. As a workaround, you can add the equivalent amount as a discount to the order total before fulfilling the order.

This can be done directly from your order summary page. To add a discount to the order:

1. Open the order summary page
2. Click ‘edit order’ in the top right corner
3. Add a percentage or dollar amount discount to the order that is equivalent to the promotion

Can I run a product-specific promotion while running a shop-wide promotion?

Yes, you can run product-specific promotions and shop-wide promotions concurrently.

When both promotions are applied, the product-specific promotion will be applied on the specific product first, then the shop-wide promotion will be applied to the discounted price.

Ex:

If a brand has a product-level promotion of 10% off on a $100 candle set, and a shop-wide promotion of 15% of their entire shop, the discounts will be applied as:

$100 x 10% off = $90
$90 x 15% off = $76.50

*Total of $23.50 off*

Can I offer a promotion on my Collection?

Yes, you can set up a promotion on all products listed in a collection:

1. Select Promotions.
2. Select Create New Promotion. This will be greyed out if you do not currently have a collection set up.
3. From the drop-down select Collection Specific.
4. This will open a new window, where you will be asked to fill in the promotion name, date, promotion eligibility, and location.
5. For collections, the discount amount can only be a %.
6. Finally, you will be asked to select a specific collection.
7. Once all fields have been added select Save Promotion to publish your promotion. From the main Promotions page, Collections promotions are specified in the column Promotion Type.

Promotions at the product level cannot overlap with promotions at the collections level. If any of the products in your collection are currently on a product-level promotion, you will need to end that promotion before setting up a collections promotion.

Shop-wide promotions can be run at the same time as collections promotions, the collection promotion will be applied to the product listed in the collection first, then the shop-wide promotion will be applied to the discounted price.

How do I notify customers about my promotions?

Let your customers know when you have a promotion running by using your Email Campaigns tool. To set this up, visit Creating a campaign.

When available, the promo code will automatically be applied to the retailer’s entire order at checkout.

Can I see who viewed and used my promotion?

Yes, under your Promotions tab, you will be able to gauge the success of your offer by seeing how many retailers viewed the promotion on your shop and how often it was used.

Can I see if my promotion applied to an order?

Yes, on your Orders page, select the order you’d like to review. Within the Order Summary, your applied promotions will be listed there. Promotions are not shown on the order packing slip.

If you’re not seeing the promotion listed, review your Promotions tab to ensure that the order qualifies. If you’re unable to identify the reason why it’s not being applied, please let us know and we’ll connect you with a support specialist to help.

If the order is being exported to the US, the de minimus is based on the total before the promotions are applied. So, despite the order being less than $800 with the promotion, if the order total exceeds the $800 de minimus for imported orders before the promotion is applied, retailers might see duties applied to their orders.

Can I add a promotion to an order that has already been fulfilled?

No. You won’t be able to add a promotion or discount to an order that has already been fulfilled.

If you’d like to offer a retailer a promotion or a discount on a fulfilled order, the discount or promotion would need to be applied on the retailers next order with you.

Can I schedule a promotion?

Yes, you can set and schedule the timeframe for your promotion under your Promotions tab. On the last scheduled day of your promotion, the deal will expire at 11:59 pm in your time zone, regardless of where the retailer is based.

Can I deactivate my promotion?

After the promotion has been activated, you can deactivate your promotion any time prior to the end date. You can also extend the window of existing promotions as long as your additional promotions lined up do not overlap.

Can I reuse a promotion?

Yes, promotions can be reused once they have ended or are deactivated.
To reuse a promotion:

1. Navigate to your promotions tab
2. Click into the previously used promotion you'd like to use again
3. Click 'reactivate promotion' in the top right corner
4. Set a new promotion start and end date
5. Click 'reactivate promotion'

Can I extend my Faire Market promotions post market?

Yes and no. If you had an exisitng promotion prior to the market and they overlap, this promotion will automacially become your market promotion. If the same promotion was set to continue after the market ends, this promotion would continue until the end date set prior to the market.

If you did not have a promotion set before the market, you can create the same promotion you had set for the market to start the day the market is over. Keep in mind this would need to be a net new promotion as extending the Faire Market promotion is not an option.