Ube is a purple yam that is indigenous to the Philippines and is one of the country's most beloved, symbolic, & beautiful foods. My family uses this vibrant purple tuber to make Ube Halaya, a creamy coconut & yam-based spread that tastes like velvety tropical bliss. Spread it, dip it, mix it, or spoon it! Spread it on toast, or pancakes, use it as a delicious ice cream topper, or dip it with pretzels and fruit! Or eat it straight from the pouch! WARM CLIMATE DISCLAIMER: Our Ube Purple Yam Jam and Coconut Jam products are made from natural & organic coconut cream. With high temperatures, it is possible that your product will melt. If it does melt, just pop it in the refrigerator. The quality of the product will not change.