About Casa Bella Vida

A long time ago, In a land far away, a Mexican-American family dreamed of living, farming and raising their family at the foot of the Sierra Madre Mountains, South of the Border. In 1885 their dream became a reality, and Mexico became home to the Jones family. Six Generations have passed and the warm, family-oriented culture of Mexico has forever been ingrained in their hearts. Today Kelly and Rachelle Jones, founders of Casa Bella Vida, continue to farm and ranch in “El Valle De Casas Grandes” honoring the tradition and culture of Mexico by enjoying time together as a family. Whether its gathering in cool evenings in the garden, visiting their ranch in the nearby mountains, or savoring a delicious family dinner together. Mexican Vanilla has always been loved by the Jones Family. Victoria, their daughter, often used it as perfume during her high school years. While home, in Mexico, recovering from a car accident, Victoria began creating the idea of Casa Bella Vida. She is now married with a new baby, while Kelly and Rachelle continue to build the company. Casa Bella Vida is more than just a business. We know the most ordinary moments become your most sacred memories. Family dinners, beloved recipes, and even the plates you eat on, are some of your most sacred moments. Family is the most important and living in the Mexican culture has solidified that for our family. We believe that the kitchen is where traditions are made and family is honored.Read their story