Wholesale Likeable Badass

Every time professor and keynote speaker Alison Fragale addresses a room full of smart women, she gets the same questions: How do I get more respect, power, and better pay? In Likeable Badass, sheoffers the answers, honed from decades of original research. Many women’s workplace problems, she reveals, boil down to status: how others perceive them. Until women build status, they struggle to gain power. But with Fragale’s science-backed strategies, women can strike the right balance of competence and likability to raise their status and build the careers and relationships they want. By telling strong stories about themselves, taking a new approach to mentoring, and advocating effectively, women can shape how others see them, cultivating the reputation and respect that will get them a seat at any table. Written with warmth and humor, Likeable Badass is an indispensable playbook of proven tactics, tips and tools designed for all women, their allies, and anyone who aspires to live their best life.