Melville Rice Cereal Treat, Santa Hats, 18ct Display 🎅 Snap, Crackle, Claus? Yup. Introducing Melville’s Santa Hat Rice Cereal Treats – the snackable holiday icon you didn’t know your candy shop needed but absolutely does. These festive triangles of joy are built from chewy rice cereal, hand-dipped in red and white chocolatey coating, topped with a marshmallow snowflake, and finished with a dusting of sugar that sparkles harder than Mariah Carey’s high notes. Each Santa hat treat is individually wrapped and perfect for those "I just need one more thing!" moments at the register. Display all 18 in the included retail-ready display and watch the holiday impulse buys roll in faster than Buddy the Elf sliding down an escalator. So go ahead—deck your shelves with treats of holly. These crispy, jolly confections are ho-ho-hot sellers.