WHAT IT IS: Wu Brow 24/7 is a strong hold, long wear transparent brow laminate. Our custom-formula is infused with biotin and pro-vitamin b to strengthen and hold your brows all day with a flexible, flake-free hold. Easy-to-use gel that lifts, tames and sculpts for a natural or bold feathered look. HOW TO USE: Apply with upward strokes and shape brow hair as desired.