Producing fruit juices with integrity, craftsmanship and innovation since 1961. Premium organic cranberry juice from concentrate. Unsweetened. USDA organic. Pasteurized for your safety. 100% juice. No sugar added. Contains 100% juice. Glass recycles. Made with the finest all-natural ingredients. No preservatives and no artificial flavors - for goodness sake! Full serving of fruit every 8 oz of juice. In 1961, R.W. Knudsen started bottling fruit juice from his grape vineyard on one condition - he insisted his juices never contain artificial flavors or preservatives. Little did R.W. Knudsen know he was starting a tradition of innovation in health-conscious products.