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The Next Level Recipe is the bold, upgraded version of SmokinGhostBBQ’s award-winning all-purpose rub. Tested and endorsed by BBQ and steak world champions, this blend delivers elite performance with broad consumer appeal. Its balanced color, savory depth, and subtle backend heat make it a true “All-purpose” seasoning suitable for everyday kitchen use and high-level competition cooking. 𝐊𝐞𝐲 𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐩𝐨𝐢𝐧𝐭𝐬 𝐀𝐰𝐚𝐫𝐝-𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐅𝐨𝐫𝐦𝐮𝐥𝐚 • Perfect scores in Pork and Ribs at the American Royal BBQ Contest • Top 5 Brisket Ranking (2024) 𝐁𝐫𝐨𝐚𝐝 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐀𝐩𝐩𝐞𝐚𝐥 • Ideal for both backyard cooks and competition teams • Versatile flavor profile that works standalone or paired with other blends 𝐇𝐢𝐠𝐡-𝐅𝐫𝐞𝐪𝐮𝐞𝐧𝐜𝐲 𝐔𝐬𝐞 = 𝐅𝐚𝐬𝐭 𝐒𝐞𝐥𝐥-𝐓𝐡𝐫𝐨𝐮𝐠𝐡 • Great on brisket, ribs, pork, chicken, seafood • Also exceptional on eggs, hash browns, corn, green beans, and more 𝐑𝐞𝐭𝐚𝐢𝐥-𝐑𝐞𝐚𝐝𝐲 𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 • Bold, eye-catching bottle design with strong shelf presence • 12 oz size delivers outstanding perceived value 𝐅𝐥𝐚𝐯𝐨𝐫 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 • Balanced blend of salt, sweet, and savory • Light but memorable backend heat • Creates a rich, attractive color on meats • Designed to enhance rather than overwhelm 𝐈𝐝𝐞𝐚𝐥 𝐟𝐨𝐫 • BBQ Supply Stores • Butcher Shops • Gourmet & Specialty Food Retailers • Farm & Ranch Stores • Hardware & Outdoor Retailers (Grilling/BBQ Section) • Grocery Meat Departments (Cross-Sell Opportunity) 𝐖𝐡𝐨𝐥𝐞𝐬𝐚𝐥𝐞 𝐛𝐞𝐧𝐞𝐟𝐢𝐭𝐬 • Easy product education—strong story & award credibility • High repeat-purchase potential due to versatility • Pairs well with SmokinGhostBBQ’s full line for bundle sales • Proven competition results help drive consumer confidence
Dimensions: 5.6 x 5.6 x 17 cm (2.2 x 2.2 x 6.7 in)
Weight: 403.7 g (14.24 oz)
SKU: NLRUBcase12 12bottle case
GTIN: 00860008250834
Made in: United States




































