With a ruby red color, this ribbed Rub will give your preparations an unprecedented stage effect. The flavor, as well as the color, of our Ribs Rub is very strong, there is a large amount of sugar and paprika for a perfect caramelization and a screaming bark, a slight spicy note will contrast the sweetness and all the other ingredients will complete the perfect combination to take you directly to Kansas City. Surely our Rib Rub is perfect on pure American style ribs but it is also excellent on chicken. If you are a spicy lover, mix it together with our HOT RUB to make your pork and chicken preparations spicier without sacrificing sweetness. Mix it together with our SPOG if you want to give a boost to your brisket or a nice beef roast.