Free male athletic groin cup – genital protection beyond the expected who is it for? Originally created with extreme cyclists in mind the free male genital protection soon evolved into something even better and more versatile. The main challenge was to create a model that could be worn on the saddle without getting pushed out of place. Through several trials and errors, a groundbreaking design was created. The solution was a shorter design with more volume inside the cup. This meant that the package is lifted from between the legs and freeing them and your movements entirely. This lets you ride a bike, run and kick a ball without even feeling that you wear protection making it suitable both for extreme cyclists as well as for players of soccer, land hockey, or baseball for instance.