Unlock wholesale pricing
A beauty entrepreneur, celebrity stylist and mother of 3, Marcia Williams knows what women need in order to feel beautiful – just a little embellishment! – whether it’s on their way to work, their wedding day or in front of a national TV audience. A licensed cosmetologist from Gordon Phillips Beauty School, Marcia now proudly looks back on a 5-year stint in the pharmaceutical industry and decades of experience in hair styling and salon management. Already as a young girl, Marcia Williams developed a deep passion for beauty, clearly taking after her grandmother who was a hairdresser. At 27, Marcia decided to follow in her grandmother’s footsteps, quit her job at a renowned pharmaceutical company and took a leap of faith in offering beauty services as a freelancer. Since before social media was a tool to connect with and grow her client base, Marcia has built trusted relationships with women in the Philadelphia and tristate area – mostly through word of mouth and the quality of her products. After getting married and giving birth to her daughter in 2010, Marcia launched her own cosmetic line featuring lipstick products formulated for women on-the-go, brides and busy entrepreneurs. Embellish Beauty Concepts by Marcia Williams was launched as an on-location service in 2010 to create a space for women on the go to experience makeup & beauty in a new transformative way. With the introduction of new products in 2019, Embellish Beauty Concepts now offers a line of signature lipsticks
TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS
Jana Starcevic, co-founder of The Completist in London, UK
Jana Starcevic, co-founder of The Completist in London, UK
60-day payment terms
Free returns on all opening orders
Unique products curated for your store
©2025 Faire Wholesale, Inc.
English
Unlock wholesale pricing
A beauty entrepreneur, celebrity stylist and mother of 3, Marcia Williams knows what women need in order to feel beautiful – just a little embellishment! – whether it’s on their way to work, their wedding day or in front of a national TV audience. A licensed cosmetologist from Gordon Phillips Beauty School, Marcia now proudly looks back on a 5-year stint in the pharmaceutical industry and decades of experience in hair styling and salon management. Already as a young girl, Marcia Williams developed a deep passion for beauty, clearly taking after her grandmother who was a hairdresser. At 27, Marcia decided to follow in her grandmother’s footsteps, quit her job at a renowned pharmaceutical company and took a leap of faith in offering beauty services as a freelancer. Since before social media was a tool to connect with and grow her client base, Marcia has built trusted relationships with women in the Philadelphia and tristate area – mostly through word of mouth and the quality of her products. After getting married and giving birth to her daughter in 2010, Marcia launched her own cosmetic line featuring lipstick products formulated for women on-the-go, brides and busy entrepreneurs. Embellish Beauty Concepts by Marcia Williams was launched as an on-location service in 2010 to create a space for women on the go to experience makeup & beauty in a new transformative way. With the introduction of new products in 2019, Embellish Beauty Concepts now offers a line of signature lipsticks
