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Trade-show season is here – and, with Faire Market and major in-person shows just around the corner, wholesale brands are moving into top gear. Whether prepping your booth or juggling conversations, balancing your time while driving sales can be a real challenge.
What if you could simplify the chaos and manage your business from the palm of your hand?
Get to know the Faire app for brands – your all-in-one wholesale sidekick. Capture more orders, impress more buyers and ease the trade-show stress – without missing a beat. Whether you’re on the show floor, in the studio or at your kitchen table, the app helps you stay organised, respond faster and turn every buyer conversation into a sales opportunity.
Why use the Faire app for brands during trade-show season?
More than 40,000 brands use the Faire app to stay organised and keep things moving – especially when they’re on the go during show season.
The Faire app for brands equips you with tools that move as fast as you do:
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Write and manage orders on the spot – build an order directly in the app and even turn barcode scans or written orders into digital Faire orders.
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Capture new leads instantly – with Faire Direct QR codes, business card scanning or manual entry.
- Chat to buyers and update inventory from anywhere – deliver stellar service, no laptop required.
No extra admin. No missed moments. Just more time to focus on what matters most: your customers.
Let’s dive into each of these functionalities in detail…
Write and complete orders in seconds – straight from the show floor
Got a buyer ready to place an order? With the Faire app, you can write it up on your phone in just a few taps – and it works whether your customers use Faire or not.
Start a new order instantly: Just tap Create order, add products and quantities, choose your customer, and include any notes, promotions, etc.
You can also:
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Snap a photo of a paper order form and upload it through the app to convert it into a digital Faire order.
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Scan product barcodes in your booth to quickly build out an order.
- Take orders simultaneously across your team – multiple team members can write orders from the app using their own log-ins, keeping everything streamlined and in sync.
Once the order is ready, send the invoice via email, QR code or text so your customer can review and check out securely. If they already shop on Faire, their shipping and payment info will be pre-filled for an even faster checkout.
If they’re not, they’ll still receive a simple invoice link to pay for the order – no Faire account required. Take a look at our Help Centre for more details on how to write orders in the app.
💡 Faire Market reminder: During Faire Market, promotions offered through invoicing or the Faire brand app are not matched. To make sure retailers get Faire Market discounts, have them place their own orders.
Turn conversations into long-term customer relationships
At trade shows and industry events, every conversation is a chance to make a lasting impression. If a retailer is not quite ready to place their order, you can use the app to add them to your customer base so you can get in touch with them in future.
The Faire app for brands helps you turn those moments into meaningful buyer connections:
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Have retailers scan your Faire Direct QR codes to qualify for commission-free orders (if they order from you within 12 months). Just select the QR code in the top-right-hand corner of your home screen.
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Scan business cards to instantly capture retailer info and add them to your customer base – click Customers > + > Or scan business card.
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Send Faire Direct invitations for commission-free relationships using Share Faire Direct Link or Send Faire Direct invitation.
- View customer order history and cart activity for even better booth conversations – find this in the Customers tab.
These features make it easy to add to your customer base and follow up with intention – long after the show has ended. Find out more in our Help Centre for details on how to capture leads in person.
💡 Pro tip: Adding a customer doesn’t automatically make them commission-free – they need to order through your Faire Direct link. Keep them qualified for Faire Direct benefits by sending a Faire Campaign email every three months. Find out more about Faire Direct policy here.
💡 Pro tip: Use custom tags to organise your customers after shows or events, like tagging everyone from a specific trade show. Tags help you filter and plan targeted outreach easily.
Communicate fast and stay flexible – even during Faire Market
Your buyers expect fast answers and seamless customer service – and the Faire app for brands helps you deliver, wherever you are. During a virtual trade show with multiple time zones and global customers, stay on the ball without being glued to your desktop.
With built-in tools for real-time communication and order oversight, you can:
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Chat to buyers using Messenger to confirm details or answer questions.
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Approve and track orders without needing your computer.
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Adjust inventory levels with ease under the Inventory tab.
- Seamlessly work across mobile and desktop – so nothing falls through the cracks.
Whether you’re commuting, travelling or catching up after hours, the app gives you full control – without slowing down. For more details, visit our Help Centre and find out how to message with customers and manage your inventory within the app.
💡Pro tip: During Faire Market, buyers are shopping 24/7 from around the world. Brands that respond quickly often stand out, earn better reviews and win more orders – especially during high-traffic moments.
Ready to spend less time on admin and more time growing your customer relationships?
Whether you’re prepping for your next trade show, heading into Faire Market, or simply want to be more responsive from day to day, the Faire app for brands is your must-have mobile tool.
Find out even more in our Brand App Help Centre article for everything about Faire app for brands.
Download Faire for Brands on iOS or Android and power your wholesale business from your pocket.
