Description 1. Black rice contains anthocyanins with excellent antioxidant activity. It has a black color due to the water-soluble pigment called anthocyanin, contains 4 times more anthocyanins than black soybeans, and contains B vitamins and inorganic salts such as iron, zinc and selenium 5 times more than normal rice. 2. Utilization of natural liposome technology that is friendly to the skin and helps absorption of active ingredients. 3. Skin soothing with 'Madecassoside', a key ingredient in Centella asiatica: Soothes and protects sensitive skin due to external stimuli. 4. Hyaluronic acid, a natural moisturizing factor, moisturizes the outside and inside of the skin and enables daily care without stickiness.