About JUBE JWLS

We are Julia and Thebe, founders of JUBE. We found our inspiration while digging into the old jewellery boxes of our mothers and grandmothers. We found some funny-looking plastic rings, dating back to the 70's, 80's and 90's (yes, apparently our mothers were fashionista's at the time) . We loved wearing these colourful chunky pieces and so soon after this we decided that we wanted to create these rings ourselves.We soon realised that producing more plastic, in a world that already cannot cope with the amount of plastic waste, was against our beliefs. And so, we started looking for alternatives. Plastic is a very useful material that should not be limited to only one purpose. We believe you can be anything you want to be, so why can't an old DVD cover become a beautiful ring? That's why all rings are 100% made out of recycled plastics. Sustainability is JUBE's number one concern. Our main goal is to be as sustainable and transparent as possible while producing eye-catching jewellery. Read their story