About SPARITUAL

Founded in 2004, SPARITUAL is inspired by clean beauty, spa culture and the art of self-care. We are a sustainable, vegan beauty brand based on the rituals of self-care. We believe slowing down to return home to yourself is the path to enlightenment. We are committed to creating clean, non-toxic products for the spa professional and the self-care activist. Our roots are firmly planted in the ancient and present healing traditions of the spa, the true source of self-care. Our products and programs are designed to intentionally connect you to Slow Beauty Rituals to awaken relaxation, deliver nourishment and set in motion the return to a state of wholeness. We give you the best ingredients nature has to offer, and provide you with tangible and practical ways to help you slow down and live in accordance with the natural pace of your life. In 2015 Founder Shel Pink released her first book SLOW BEAUTY, Rituals and Recipes to Nourish the Body and Feed the Soul, and developed the Slow Beauty philosophy. Slow Beauty is all about creating moments within each day, week, month, season and year to practice the kind of meaningful self-care and wellness that makes us glow. When practiced over time, these small rituals add up to manifest results - not only feeling healthier and more joyful, but in realizing true beauty and timeless aging. Slow beauty works because it’s a way of life and not a quick fix. Read their story