About ProDen PlaqueOff

Welcome to Swedencare and the amazing world of animal-health products. Today, Swedencare has established itself in all major markets as an innovative and reliable pet health company. But just as many other fantastic innovations, our story began with a fascinating and accidental discovery and a curious scientist... The story of Swedencare begins in the 1970s, when Swedish dentist Dr. Sune Wikner discovered that one of his patients, who had previously suffered from chronic tartar formation, suddenly display greatly improved oral health. After some investigation, the dentist realized it was something in the patient’s diet that was keeping the tartar at bay – a certain type of seaweed that was consumed by his patient on a regular basis. Due to different circumstances, it was not until twenty years later that the curious link between the seaweed and oral health was further explored. In 1999 Dr.Sune Wikner and colleague-to-be Roland Fastberg came across a dog whose teeth appeared to have been positively affected by a pet food containing the very same seaweed. Sune Wikner and Roland Fastberg created the company Swedencare, and together with veterinarians and dentists they conducted a number of pilot studies in human and pets in Sweden. For many years, we built the business around our product family in dental health, ProDen PlaqueOff®. With ProDen PlaqueOff®’s strong brand and long market presence, we have succeeded in building a global distribution network on all continents, thisRead their story