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Keith grew up in Colfax, Louisiana in a plantation home surrounded by fruitful pecan trees which he harvested every year for his grandmother. In 2010, Keith stumbled onto a secret family recipe involving pecans, it was then Keith began his journey to the discovery of "Holiday Fried Pecans". After several unsuccessful batches, he finally perfected the first "original" and dangerously delicious treat which is now known as Holiday Fried Pecans. Keith Baum developed a dream, set it in motion and it is now a flourishing company. Keith's and Holiday Fried Pecans motto is and always will be to strive for the pinnacle of pecan perfection. After all every day should be a Holiday. May of 2013, Holiday Fried Pecans became a fully operated business. In August of 2013, Holiday Fried Pecans grew from local farmers' market to well over 700 stores nationwide after three years in business and to date Holiday Fried Pecans continues to grow as a specialty snack and gift company located in central Louisiana. The company's rise in popularity can be attributed to its first treat, a salty, sweet 100% certified Louisiana.
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Keith grew up in Colfax, Louisiana in a plantation home surrounded by fruitful pecan trees which he harvested every year for his grandmother. In 2010, Keith stumbled onto a secret family recipe involving pecans, it was then Keith began his journey to the discovery of "Holiday Fried Pecans". After several unsuccessful batches, he finally perfected the first "original" and dangerously delicious treat which is now known as Holiday Fried Pecans. Keith Baum developed a dream, set it in motion and it is now a flourishing company. Keith's and Holiday Fried Pecans motto is and always will be to strive for the pinnacle of pecan perfection. After all every day should be a Holiday. May of 2013, Holiday Fried Pecans became a fully operated business. In August of 2013, Holiday Fried Pecans grew from local farmers' market to well over 700 stores nationwide after three years in business and to date Holiday Fried Pecans continues to grow as a specialty snack and gift company located in central Louisiana. The company's rise in popularity can be attributed to its first treat, a salty, sweet 100% certified Louisiana.