Mercantile 12 wholesale
Top Shop
To earn Top Shop status, brands must:
Earn a 4.8+ rating over the last 12 months
Fulfill orders quickly & smoothly
Run a world-class shop page
Maintain a fresh catalog
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Napa, CA
Delivers by Jul 1-20
About Mercantile 12
Mercantile 12 creates top-selling souvenirs for sought-after destinations across the U.S., inspired by the relaxed-yet-refined lifestyle of Napa Valley. Our product line features custom mugs, tea towels, totes, insulated drinkware, and apparel—each designed with a clean, sophisticated aesthetic that celebrates local flavor. Our wholesale partners include resorts and spas, gourmet markets, cafes, wineries, and gift shops. Buyers choose from 22 uniquely styled collections, each tailored to your town or destination. Want your brand or logo featured? We love to customize—whether you want it seamlessly integrated into our designs or standing proudly on its own. Founded in 2014 at the San Francisco Gift Fair by Janet Tupper, a veteran in sales, marketing, and product development, Mercantile 12 was inspired by wine country, and love for all things local. After a move from Seattle to Napa in 2017, Janet and her partner Christopher Dunagan grew the brand into a national presence. Today, Mercantile 12 is carried by retailers in 42 states and is known for exceptional sell-through and loyal reorders.
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Ratings and reviews
Relevance
Top Shop celebrates exceptional brands who have earned a 4.8+ rating over the last 12 months, fulfill orders quickly and smoothly, and maintain a fresh catalog.
4.8
Brand rating (22 reviews)
5
20
4
1
3
0
2
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1
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5.0
Product quality
5.0
Fulfillment
4.9
Communication
Great brand to work with. They were great with communication and answering any questions I had. Production and shipping time were speedy. The custom mugs arrived perfectly. I'm very happy with the final product and will definitely order more custom items for my store.
Great brand to work with. They were great with communication and answering any questions I had. Production and shipping time were speedy. The custom mugs arrived perfectly. I'm very happy with the final product and will definitely order more custom items for my store.
May 15, 2026 • Lauren • Charleston, SC, United States
Purchased products:
Lauren, what a nice review! we so appreciate your comments and look forward to customizing additional great items in our catalog for your store! —Mercantile 12 • May 15, 2026
Lauren, what a nice review! we so appreciate your comments and look forward to customizing additional great items in our catalog for your store! —Mercantile 12 • May 15, 2026
Great product and quality at a very reasonable price
Great product and quality at a very reasonable price
May 5, 2026 • Gemma • Packwood, WA, United States
Purchased products:
Gemma, thanks for your nice comments. We try and take good care of our customers and give them the most perfect custom items for their destination and brand. —Mercantile 12 • May 14, 2026
Gemma, thanks for your nice comments. We try and take good care of our customers and give them the most perfect custom items for their destination and brand. —Mercantile 12 • May 14, 2026
Janet is incredibly helpful, responsive, and an absolute pleasure to work with. Every interaction feels thoughtful and intentional. I’ve ordered several times, and the experience has been seamless and consistently positive each time.
Janet is incredibly helpful, responsive, and an absolute pleasure to work with. Every interaction feels thoughtful and intentional. I’ve ordered several times, and the experience has been seamless and consistently positive each time.
Feb 13, 2026 • Gena • Longview, WA, United States
Purchased products:
Gena, you have great taste and are meticulous about your custom product as well. We're so pleased about your sell through and consistent reorders. —Mercantile 12 • May 14, 2026
Gena, you have great taste and are meticulous about your custom product as well. We're so pleased about your sell through and consistent reorders. —Mercantile 12 • May 14, 2026
Excellent products and communication, Thank you!
Excellent products and communication, Thank you!
Feb 6, 2026 • Kaelin • Avalon, CA, United States
Purchased product:
You're so welcome Kaelin! —Mercantile 12 • May 14, 2026
You're so welcome Kaelin! —Mercantile 12 • May 14, 2026
The chunky mugs are beautiful quality. We have ordered many times. A staple item in our shop and a customer favorite!
The chunky mugs are beautiful quality. We have ordered many times. A staple item in our shop and a customer favorite!
Dec 22, 2025 • Joelle • Snoqualmie, WA, United States
Purchased product:
Joelle, it's always nice to hear from you and receive another reorder on your best selling mug! —Mercantile 12 • May 14, 2026
Joelle, it's always nice to hear from you and receive another reorder on your best selling mug! —Mercantile 12 • May 14, 2026
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