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Lurella Cosmetics wholesale

Top Shop

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Star

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Santa Fe Springs, CA

Delivers by Jun 29-Jul 7

About Lurella Cosmetics

Creating a family and community for all beauty lovers is a cornerstone of Lurella’s mission. Coming from a humble family beginning, Lurella commits to expanding its family-oriented values into everything we do. Lurella views each and every one of our customers as part of our family. This is why we refer to them as the #LurellaFam, and we want to bring them the best products possible, while making them feel a part of our beauty family. Lurella’s beginnings stem from a father and daughter’s love for each other. Her love for cosmetics, and his knowledge in providing the best customer experience, melded to create an innovative and creative space for the #LurellFam to thrive in. As well as, enjoying our multitude of unique and creative beauty products. The love used to create Lurella is exuded in each product we release and the opportunities we get to create an amazing experience for the #LurellaFam. Our two core values of Family and Love are main drivers in what we do. Our hope is for you to join the #LurellaFam and help us create a lasting beauty community, where beauty is available for all. FAM. LOVE. LURELLA.

TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS

Ratings and reviews

Top Shop celebrates exceptional brands who have earned a 4.8+ rating over the last 12 months, fulfill orders quickly and smoothly, and maintain a fresh catalog.

4.8

Brand rating (20 reviews)

5

19

4

0

3

0

2

0

1

1

5.0

Product quality

5.0

Fulfillment

5.0

Communication

Really love their brow pencils for my clients to purchase but I also love their blushes!! They’re so pigmented and blend really easily.

Really love their brow pencils for my clients to purchase but I also love their blushes!! They’re so pigmented and blend really easily.

Jun 18, 2026 • Ariel • San Diego, CA, United States

Purchased products:

Purchased product: Chapter 15 PR BOX
Purchased product: Just Peachy
Purchased product: Lurella Proof Micro Brow Pencils
Purchased product: Pinch Me Individual Blushes
Purchased product: Sweet Confessions face palette

The packaging alone had me feeling like I opened a PR box straight from makeup heaven — cute, classy, and totally display-worthy. And the eyeshadow pigmentation?! BABYYYY. One swipe and suddenly I’m a professional makeup artist with main character energy 💅🎨 The colors are buttery, bold, blend like a dream, and somehow still manage to sparkle without looking chalky. My eyelids are out here living their best life. 😂 10/10 would absolutely recommend if you love makeup that’s as pretty on your

The packaging alone had me feeling like I opened a PR box straight from makeup heaven — cute, classy, and totally display-worthy. And the eyeshadow pigmentation?! BABYYYY. One swipe and suddenly I’m a professional makeup artist with main character energy 💅🎨 The colors are buttery, bold, blend like a dream, and somehow still manage to sparkle without looking chalky. My eyelids are out here living their best life. 😂 10/10 would absolutely recommend if you love makeup that’s as pretty on your

May 27, 2026 • Staci • Corvallis, OR, United States

Purchased products:

Purchased product: Facial Exfoliator
Purchased product: Fantasy Glitter Eyeliner
Purchased product: Lurella x Must Be Cindy Chapter 15 PR Box
Purchased product: Mini Glow Light
Purchased product: Luxury Travel Pillow Blanket
Purchased product: Pinch Me Individual Blushes
Purchased product: Tangle Ease Hairbrush
Purchased product: The Concha Collection
Purchased product: Travel Bag  Kit

Testing out products and so far I am loving them. Quick delivery, great communication and reasonable price point!

Testing out products and so far I am loving them. Quick delivery, great communication and reasonable price point!

May 26, 2026 • Jena Sanchez • Portland, OR, United States

Purchased products:

Purchased product: B-DAY Face Set
Purchased product: Back to Basics Facial Masks
Purchased product: Duo Lock 2 in 1 Lipstick & Gloss
Purchased product: Glow Girl Color Changing Lip Balm
Purchased product: Iconic Gloss - Keep it Classy
Purchased product: Lurella Proof Micro Brow Pencils
Purchased product: Melt Away Cleansing Balm
Purchased product: Neon Brush Sets
Purchased product: Nude Lip Liners
Purchased product: Precision Liquid Lip Liners

Great experience

Great experience

Jun 25, 2025 • Nayeli • Pasco, WA, United States

Purchased products:

Purchased product: Artistry Ensemble Brush Set
Purchased product: DIY Lash Cluster Kit
Purchased product: O2 Bubble Masks

thank you!!

thank you!!

Jun 13, 2025 • Helen • Miami Gardens, FL, United States

Purchased products:

Purchased product: Bad Romance Palette
Purchased product: Matcha Palette
Purchased product: The Concha Collection

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