About Girlactik

Galit Strugano Wigdor didn’t set out to be a beauty entrepreneur. Back in the day she was just a girl from LA who loved makeup and dreamed of becoming a red-carpet beauty correspondent. It was while she was watching an award show on TV with her mom however, that the idea for girlactik was born. Glitter was at its peak, with every major pop star wearing it on her eyes. Galit saw a hole in the market for someone to create sparkle makeup that actually stayed put . Through sheer determination, passion and her mom pushing her to do her idea, she created girlactik’s signature long-lasting base and easy-to-use fine sparkles with just $1,800 in savings. The product quickly became a must-have among beauty editors, consumers and those very same celebrities who had inspired it. Since then, girlactik’s makeup range has evolved beyond glitter to effortless, glowy makeup must-haves for the everyday woman. "I'd rather curate products that make women’s lives easier than follow trends," says Galit. "Our super-lux formulas ensure that everything from our Matte Lip Paints, to our Luminous Face Powders, to the cult OG Jello Gloss Balms are easy to wear and sit gorgeously on the skin." That thoughtfulness and efficacy has earned girlactik, a family run makeup line to be a brand of makeup that lives up to each Must-Have created!! Read their story