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How to Sell Your Products to Retailers in The Netherlands

March 11, 2021 | Published by Faire

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We’re excited to announce that we’ve launched Faire in the Netherlands!

The Netherlands is our second new market in the region—after the United Kingdom—and our first market in the European Union. We’re thrilled to officially begin our journey in the E.U.

Whenever we launch in a new country, we’ll start with a pilot program. This means that we’ll iterate on the Faire experience as we learn what works well for our customers. Now that our Netherlands pilot has launched, a limited number of retailers can shop on Faire.

What brands should know

We know that for brands, selling in new countries may seem daunting. Our aim is to make selling in the Netherlands and additional E.U. countries as seamless and successful as possible. Here are some of the steps we’re taking to help set you up:

  • For a limited time, we’re funding free shipping to European retailers. This will encourage retailers to order from new brands without having to worry about shipping costs, which means you can build new relationships more easily.
  • For U.S. brands, we’re handling shipping logistics through Ship with Faire. We’ll automatically create a shipping label and all of the required forms for customs. We hope this small step makes selling to European retailers even easier.
  • We’ve built a new support guide for selling internationally. From VAT tax, to tariffs, to import regulations, we’ve curated comprehensive guides to answer your most pressing questions about selling in new markets.
  • We’ve launched a new European Union toggle in your Shop Settings. Here, you can set European-specific pricing and order minimums. Please note that you’ll need to adjust your settings for all of Europe, rather than individual countries in the E.U.

Let us know what you think

We aim to be a partner as your brand grows in new markets. We’ve launched a form where you can leave feedback about your international selling experience, or you can reach us via If you’re not ready to sell in the Netherlands or Europe at this time, you can simply opt out.

We’re excited for you to join us on our mission to make the future local—wherever “local” may be to you.

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