Key Features: • High profit margin potential • Convenient single-serve packaging encourages impulse purchases • Brand recognition as a trusted snack option • Versatile pairing options with dips and soups • Appealing shelf impact with vibrant branding Zesta Saltine Crackers are the perfect grab-and-go snack for busy customers, offering a classic taste that pairs well with soups and spreads. Their eye-catching packaging boosts impulse buys at the point of sale.