WHAT IT DOUX? "S" is for super. And the "U" is for unique. The "P" is for perfection. IYKYK. 3-in-1 pre-poo, leave-in, or rinse it out! This triple-threat conditioner instantly detangles and penetrates the cuticle to protect, soothe, and strengthen stressed-out hair. Woosah! WHAT’S GOOD? What’s not to love about a 3-in-1 condish. But what makes this conditioner special is the cationic, or “super-charged” honey. Our natural honey is given a positive charge, which smooths the hair’s negatively charged cuticle to boost shine, seal in moisture, and fight frizz. There’s also Aloe and Vitamins B, C & E for strength, retention, and protection. Plus Keratin & Silk Amino Acids to keep curls poppin’. DOUX YOU: Apply to wet hair as a pre-poo detangler or as a post-wash conditioner. Leave in or rinse out. The world is yours. Style as usual.