Wholesale NOWA '80s Inspired Balloon Original Women's Jeans

At NOWA Jeans we provide a new cycle for materials that have already reached the highest levels of quality and consumed huge amounts of water, energy, chemicals, and extensive areas of cultivation. Just like this Balloon Original: jeans inspired by the 80s with its rounded silhouette on the hips and that clings to the leg with its twisted forward seam. To do so, we collect and sort the leftovers from the cutting table and disintegrate these scraps to obtain cotton fibers. We then transform the cotton fibers into a thread and this thread into our NOWA fabric. That’s why the recycled denim we use is certified by GRS. This certification proves verified recycled content and also includes social and environmental criteria and chemical restrictions. Plus, our factory partner is certified by the Brazilian Association of Textile Industries, with a gold standard for its social responsibility practice.