AW25 – available to pre-order now with delivery from late September. Additional AW25 launches coming this July! Introducing a supersized version of our iconic Reykjavik Scarf, re-imagined for your home. Redefining softness with the meticulously brushed texture we’re known for, the Reykjavik throw is made of 100% recycled plastic bottles Updated this AW24/25 with fresh, on-trend new season shades that perfectly complement our best-selling check designs. These colours are chosen to enhance any home décor while maintaining a timeless appeal. The technical bits: • Made from 100% recycled plastic bottles. • Construction and brush cycles on the machines engineered, trialled and tested to minimize any potential pilling. • Our Reykjavik Throws are brushed an extensive six times compared to the industry standard of four, the result is a thicker, warmer, ‘fluffier’ texture. Plastic free packaging: arrives in our new 100% paper protective bags.