UpCircle’s natural Hair Serum blends sustainably sourced upcycled baobab extract and upcycled fermented organic rice water with science-backed active ingredients which combine to protect, hydrate, and smooth every strand. It also contains a compound formed from mushroom extract, hyaluronic acid and fructose, and is a natural alternative to regular silicones. The overall effect of this serum is that it keeps hair vibrant, silky and healthy without weighing it down. Suitable for all hair types. Inspiring, upcycling, uplifting: This Hair Serum is made with baobab extract sourced from baobab seed in Africa; this multifunctional protein delivers 5-in-1 anti-ageing care: repair, strength, UV protection, moisture retention, and nourishment. Much like the baobab tree stores water in arid climates, it helps your hair stay resilient and well-hydrated. The rice water is upcycled from crushed rice from Italy and is inspired by centuries-old Asian beauty traditions. Rice water is a hydration booster that supports stronger, shinier hair. The UpCircle Promise Dermatologically approved, vegan, sustainable and cruelty-free. Housed in a glass bottle.