[ACC Art Books] Instead of encouraging companies to copy others, this book challenges you to embrace curiosity and measure it with the Net Curiosity Score. Net Curiosity Score (NCS) isn’t just about change, it’s about curiosity as the key to navigating it. Many companies don’t measure curiosity, and this book aims to change that. NCS is vintage Rik Vera: direct and surprising. It’s not your typical business book, but a mix of personal stories, business insights, and philosophy. It reads smoothly and is full of practical tips, without the boring buzzwords. Instead of encouraging companies to copy others, this book challenges you to embrace curiosity and measure it with the Net Curiosity Score. That’s why the book doesn’t offer pre-packaged answers, but takes you on a journey of discovery through a network of “cycling nodes,” setting you on a path towards innovation. For those eager to measure curiosity, there’s also a handy NCS Playbook. "Reading this book feels like a journe