Good fur day, every day. Infused with moisture-rich ingredients and Nano encapsulated vitamins, this soothing, soap-free Aloe & Oatmeal formulation contains emollients to restore the skin's natural moisture, resulting in a healthy, soft and refreshed coat. Our Calming Shampoo was designed to provide relief from itchy, scaling and sensitive skin. For dogs and cats Directions for use: Wet coat thoroughly with warm water. Apply enough Aloe & Oatmeal Shampoo to make a rich lather. Work shampoo from head to hindquarters. Let stand for approximately 5-10 minutes, then rinse thoroughly. For best results, repeat process. It can be used as often as necessary and will not strip the coat. Safe for use with topical flea control products. Powerful ingredients recommended by vets. Water, Sodium C14-16 Alpha Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Laureth Sulfate, Glycol Stearate, Sodium Lactate, Disodium, Cocoamphodiacetate, Fragrance, Hydroxypropyl Methylcellulose, Tetrasodium EDTAHy