Get semi-permanent salon-treated brows at home. No ouch. No commitment. Apply, Swipe & Reveal for your best brows yet. - Patented Liquid Blading technology lets you shape and color easily for a long-lasting color. - The innovative brow masque uses treated pigments and dyes to hyper-stain brows for long-lasting, natural looking brows without the crunchy feel. - Brows look and feel natural all day long. - Water-resistant, transfer proof, budge proof - Buildable yet lightweight - Color won’t transfer onto clothes or other surfaces, won’t fade or budge, and is waterproof so will never run. - 95% natural formula - Vegan, paraben-free, gluten-free, alcohol-free and cruelty-free. - Responsibly formulated with safe ingredients. It’s your brows, but better.