Best-Selling Wireless Support, New Natural Shape Our best-selling MagicLift® design gets a new feel with softly rounded cups that highlight your natural shape. Say hello to naturally flattering support and all-day comfort. * MagicLift® design lifts, shapes and supports without a wire. * Hook-and-eye closure with 3 columns & 3 rows increases with size. * Naturally rounded cups softly shape the bust. * Wide, cushioned straps adjust to your fit.