Wholesale Myra Sad Stuffie Yak

THIS BRAND WILL BE CARRIED IN BARNES AND NOBLE STORES BEGINNING AUGUST 2026 Retail buyers, meet your next best-seller. Sad Stuffies are emotional wellness plush toys for adults — a category your customers are actively searching for and not finding on most shelves. Each of our five characters (Myra the Yak, Henriette the Gorilla, Matteo the Sloth, Zuri the Hippo, and Jack the Bear) comes with their own emotional backstory, making them as giftable as they are keepable. Our tagline says it all: Squeeze the Sad. Sad Stuffies sit at the intersection of wellness, humor, and gift — a rare triple threat. They photograph beautifully, spark conversation, and drive impulse buys at the $39.99 price point. The brand identity is distinctive and cohesive, meaning your display practically merchandises itself. Myra's Story- Myra hates to be alone. She feels most comfortable in a group. Having people around makes her feel like she can handle life's problems. But when her friends aren’t available, she struggles to find motivation to get through her day. She is working on building her confidence when she’s alone by setting small goals to achieve on her own.