Introducing the Flipping Holder: the ultimate mom-invented solution for mess-free self-feeding. Designed for little hands that love squeezable juice boxes and food pouches, it promotes self-feeding and motor skill development. No more squeezy messes with purees and juices—simply lock food pouches into the upright holder, or flip the holder over to use with juice boxes and juice pouches. The patented top opening creates a universal fit for all pouches on the market. The Flipping Holder is made in the USA from food-safe polypropylene, it's dishwasher safe and free of harmful chemicals like BPA, DEHP, and lead. The hard, slender holder features two curved handles for easy grip. Plus, the new Flipping Holder Lid keeps juice boxes and pouches securely in place with strategically placed holes for compatibility with all brands. Say goodbye to frustration and hello to hassle-free feeding with the Flipping Holder. Perfect for at home, on the go, at daycare, and even grandma & grandpas!