Well Told wholesale
Top Shop
To earn Top Shop status, brands must:
Earn a 4.8+ rating over the last 12 months
Fulfill orders quickly & smoothly
Run a world-class shop page
Maintain a fresh catalog
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Boston, MA
Delivers by Aug 21-Sep 2
About Well Told
*NOTE* Shipping is a fixed 10% of the order with a cap of $75 for orders over $750. At Well Told, we're reimagining the local gift with elevated design, superior quality, and thoughtful impact. We pair high-quality, everyday products with beautiful design and thoughtful craftsmanship, offering a completely fresh take on locally-themed goods. Founded in Boston in 2009 by four longtime college friends, Well Told has grown from a scrappy start-up to a national brand that sells our unique local items across the country, both online and through over 1,000 retailers in all 50 states. Our mission is to reimagine the local souvenir for today’s retail environment. Inspired by the essence of place and community, we go beyond the ordinary to deliver designs that resonate, making every piece a reflection of home town pride and shared experiences. In addition, through our WELL TOLD GIVES program, we donate 10% of profits back to our charitable partners, from local schools to public health initiatives to veterans organizations. Interested in partnering? Our team is committed to creating meaningful connections and delivering exceptional products. Partnering with us is more than just business—we strive to make every experience effortless and personal. "Local Reimagined" is not just our tagline—it's our promise to do local differently, blending style, substance, and connection into every product we make.
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TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS
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from independent makers and artisans.”
Cindy Davenport, Cinport Floral Studio & Gift Designs by Cinport
Ratings and reviews
Top Shop celebrates exceptional brands who have earned a 4.8+ rating over the last 12 months, fulfill orders quickly and smoothly, and maintain a fresh catalog.
5.0
Brand rating (229 reviews)
5
224
4
4
3
1
2
0
1
0
5.0
Product quality
5.0
Fulfillment
5.0
Communication
The mugs are very high quality and look fantastic!
The mugs are very high quality and look fantastic!
Aug 17, 2026 • Douglas • Sussex, NJ, United States
Purchased product:
Thank you! We put a lot of care into making sure the mugs feel just as good as they look, so we really appreciate you noticing the quality. We’re so glad they’ve been a great addition to your shop! —Well Told • Aug 17, 2026
Thank you! We put a lot of care into making sure the mugs feel just as good as they look, so we really appreciate you noticing the quality. We’re so glad they’ve been a great addition to your shop! —Well Told • Aug 17, 2026
Great product, great service and great communication!
Great product, great service and great communication!
Aug 14, 2026 • Kathi • Bel Air, MD, United States
Purchased products:
Thank you for the fantastic feedback! Our team works hard behind the scenes to keep things running smoothly, and it’s always rewarding to know those efforts are noticed and appreciated. —Well Told • Aug 14, 2026
Thank you for the fantastic feedback! Our team works hard behind the scenes to keep things running smoothly, and it’s always rewarding to know those efforts are noticed and appreciated. —Well Told • Aug 14, 2026
The glasses are beautiful! We will use them again!
The glasses are beautiful! We will use them again!
Aug 13, 2026 • Johanna • Phoenix, AZ, United States
Purchased product:
We’re so happy the glasses impressed you! Knowing you’d choose us again is one of the best compliments we could receive. Thank you! —Well Told • Aug 13, 2026
We’re so happy the glasses impressed you! Knowing you’d choose us again is one of the best compliments we could receive. Thank you! —Well Told • Aug 13, 2026
Great quality, communication and speedy shipping!
Great quality, communication and speedy shipping!
Aug 12, 2026 • Jillian • Dennis, MA, United States
We’re happy we could make everything easy from start to finish! Thanks for the great feedback and for choosing to work with us. —Well Told • Aug 12, 2026
We’re happy we could make everything easy from start to finish! Thanks for the great feedback and for choosing to work with us. —Well Told • Aug 12, 2026
Beautiful. The colors are brilliant and they jump off the shelf. Customers love taking home a little reminder of their visit!
Beautiful. The colors are brilliant and they jump off the shelf. Customers love taking home a little reminder of their visit!
Aug 11, 2026 • Theresa • Sykesville, MD, United States
Purchased products:
This is exactly what we love to hear! Knowing these pieces are finding their way home with travelers and becoming part of their memories makes us incredibly happy. Thanks for having them in your shop! —Well Told • Aug 11, 2026
This is exactly what we love to hear! Knowing these pieces are finding their way home with travelers and becoming part of their memories makes us incredibly happy. Thanks for having them in your shop! —Well Told • Aug 11, 2026
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