Well Told wholesale
Top Shop
To earn Top Shop status, brands must:
Earn a 4.8+ rating over the last 12 months
Fulfill orders quickly & smoothly
Run a world-class shop page
Maintain a fresh catalog
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Boston, MA
Delivers by Jun 30-Jul 10
About Well Told
*NOTE* Shipping is a fixed 10% of the order with a cap of $75 for orders over $750. At Well Told, we're reimagining the local gift with elevated design, superior quality, and thoughtful impact. We pair high-quality, everyday products with beautiful design and thoughtful craftsmanship, offering a completely fresh take on locally-themed goods. Founded in Boston in 2009 by four longtime college friends, Well Told has grown from a scrappy start-up to a national brand that sells our unique local items across the country, both online and through over 1,000 retailers in all 50 states. Our mission is to reimagine the local souvenir for today’s retail environment. Inspired by the essence of place and community, we go beyond the ordinary to deliver designs that resonate, making every piece a reflection of home town pride and shared experiences. In addition, through our WELL TOLD GIVES program, we donate 10% of profits back to our charitable partners, from local schools to public health initiatives to veterans organizations. Interested in partnering? Our team is committed to creating meaningful connections and delivering exceptional products. Partnering with us is more than just business—we strive to make every experience effortless and personal. "Local Reimagined" is not just our tagline—it's our promise to do local differently, blending style, substance, and connection into every product we make.
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Ratings and reviews
Relevance
Top Shop celebrates exceptional brands who have earned a 4.8+ rating over the last 12 months, fulfill orders quickly and smoothly, and maintain a fresh catalog.
5.0
Brand rating (215 reviews)
5
210
4
4
3
1
2
0
1
0
5.0
Product quality
5.0
Fulfillment
5.0
Communication
The glasses are stunning and our clients are going to love them. We are all Well Told customers to begin with and being able to buy for our bookish events is just icing on the cake!
The glasses are stunning and our clients are going to love them. We are all Well Told customers to begin with and being able to buy for our bookish events is just icing on the cake!
Jun 23, 2026 • Danielle • Agawam, MA, United States
Purchased products:
Thank you for sharing! We're delighted the glasses exceeded expectations and hope they add something special to every event you host. —Well Told • Jun 23, 2026
Thank you for sharing! We're delighted the glasses exceeded expectations and hope they add something special to every event you host. —Well Told • Jun 23, 2026
High quality and great packaging. Thanks!
High quality and great packaging. Thanks!
Jun 22, 2026 • Catalina • Frenchtown, NJ, United States
Purchased product:
We’re so glad to hear that! Quality and presentation are both incredibly important to us, and we're thrilled they stood out. —Well Told • Jun 22, 2026
We’re so glad to hear that! Quality and presentation are both incredibly important to us, and we're thrilled they stood out. —Well Told • Jun 22, 2026
Love the custom hometown etched glasses, I’m hoping these will be a big hit in my store. Packaged beautifully as well!
Love the custom hometown etched glasses, I’m hoping these will be a big hit in my store. Packaged beautifully as well!
Jun 12, 2026 • Casey • Essex, CT, United States
Purchased product:
We're so excited to hear that! The hometown glasses make such a meaningful gift, and we're thrilled they arrived looking their best for your store. —Well Told • Jun 12, 2026
We're so excited to hear that! The hometown glasses make such a meaningful gift, and we're thrilled they arrived looking their best for your store. —Well Told • Jun 12, 2026
Excellent communication - and the product looks amazing! Even better than the mock ups they showed me! Will definitely order again. Thank you!
Excellent communication - and the product looks amazing! Even better than the mock ups they showed me! Will definitely order again. Thank you!
May 29, 2026 • Katherine • Gardiner, ME, United States
Purchased products:
Thank you so much! We’re thrilled to hear the final product exceeded your expectations and that the communication throughout the process made things easy. We really appreciate your support and look forward to your next order. —Well Told • May 29, 2026
Thank you so much! We’re thrilled to hear the final product exceeded your expectations and that the communication throughout the process made things easy. We really appreciate your support and look forward to your next order. —Well Told • May 29, 2026
Dan and his team are extremely professional communicate and ship quickly! The products are highest quality!
Dan and his team are extremely professional communicate and ship quickly! The products are highest quality!
May 19, 2026 • Sandy • Lafayette, IN, United States
Purchased product:
Thank you for the wonderful feedback! We’re so glad the communication, fast shipping, and product quality have all made a great impression, and we truly appreciate your support. —Well Told • May 19, 2026
Thank you for the wonderful feedback! We’re so glad the communication, fast shipping, and product quality have all made a great impression, and we truly appreciate your support. —Well Told • May 19, 2026
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