DON’T CRACK UNDER PRESSURE. what is it? Well Heeled™ is a set of protective sleeves that maximize moisture absorption and protect sensitive skin for effective relief from dry, cracked heels. 24/7 wear. what does it do? Developed with high-grade SEBS silicone, these innovative sleeves lock in hydration to prevent moisture loss for softer, healthier heels. They also cushion, absorb shock and reduce pressure to relieve the effects of heel pain, soreness, spurs and plantar fasciitis. why is it the best? Strong, flexible, lightweight and breathable, these sleeves are comfortable enough for 24/7 wear. Because the way your heels will heal is the real deal (try saying it 5x fast). Find effective relief from dry, cracked heels. Developed with high-grade SEBS silicone, these innovative sleeves lock in hydration to prevent moisture loss for softer, healthier heels. They also cushion, absorb shock and reduce pressure to relieve the effects of heel pain, soreness, spurs & planter fasciitis.