Bamboo is Better combines innovation and state-of-the-art materials to create the next level of comfort. The outside bamboo fiber case provides thermoregulation, so you never have to search for the cold side of the pillow again. Inside is shredded memory foam that provides unsurpassed support. This new-age memory foam is significantly lighter and more porous than others on the market. The amount of filling in the inside of the pillow is fully adjustable allowing you to finally control the firmness of your pillow in just seconds making it the perfect pillow to accommodate your specific needs.