The Sunfood Difference Goji berries, also known as wolfberries, are considered among the most nutritionally-rich fruits on the planet. Praised for millennia in Asia for benefits including longevity, vitality, and energy, goji berries are now being celebrated in Western cultures. Goji berries are a good source of iron, riboflavin, potassium, and fiber. With a sweet flavor resembling a combination of cherries and cranberries, goji berries are a delicious superfood you can enjoy daily. Our raw, certified organic, and verified non-GMO Goji Berries are carefully cultivated, harvested, then sun-dried so they retain their potent nutrient content. They are never processed or exposed to any chemicals and are grown far away from densely-populated areas.