Zinc oxide is a white, powdery substance that is naturally occurring in the earth's crust. It is widely used in various skincare and cosmetic products for its versatile properties and benefits. Here's a detailed description of zinc oxide: INCI: Zinc Oxide CAS: 1314-13-2 Appearance: Zinc oxide typically appears as a fine, white powder with a soft texture. It has a characteristic opaque appearance, which makes it useful for its sun-blocking properties in sunscreen products. Chemical Composition: Chemically, zinc oxide is a compound made up of zinc and oxygen atoms, represented by the chemical formula ZnO. It consists of zinc ions (Zn2+) and oxide ions (O2-), arranged in a crystalline lattice structure.