When in doubt, bacon it out! We created this meat- and soy-less "bacon" flavored seasoning so you can make anything taste like "bacon". We've been told it taste "just like turkey bacon". We've never eaten turkey "bacon" ourselves, but since turkey doesn't taste anything like bacon, this is probably close to the seasoning they use to make it taste like "bacon" so we'll take the compliment. :-) NOTE: Meat-free, contains butter. Sweetener Note: This product contains Coconut Palm sugar which is a natural sweetener that does not spike your Glycemic Index (GI). Allergen Statement: This product contains dairy that was processed in a facility that processes peanuts and tree nuts. Contains: Dairy manufactured in a facility that processes peanuts and tree nuts. Always free of MSG, Gluten, Soy, Anti-Caking Agents, Fillers, Dyes & GMOs!