'New Formula Express' reduces treatment time. Lift 2 · Fix Gel curls and fixes the new shape of the hair by altering its structure. Thanks to the new formula you can save lifting treatment time, improving profitability and the customer experience. Because it allows you to mix dye with this step, saving more than 10 minutes of treatment. After this step, the client can enjoy permanent curling of the eyelashes or a new smoothing, lifting (or Brow Lamination) effect on the eyebrows. Application: Apply to the eyelashes and leave it on for 2 to 5 minutes depending on the thickness of the hair on the eyelashes or eyebrows.