About Rhizome Scents

Unconventional Scents for a New Generation RHIZOME is a Milan-based fragrance brand founded by Stefano and Andrea Aschieri in 2019. We create unisex Eau de Parfums, candles, room sprays, and body care — all designed to challenge the rules of traditional perfumery. In a market where niche fragrance has become exclusive, overpriced, and overly complex, RHIZOME offers a different path: bold scents, honest formulas, and timeless packaging for a younger, more design-conscious audience. Each product is made in Italy with a focus on balance, wearability, and identity. We believe fragrance should feel personal, effortless, and expressive — something you wear not to impress, but to feel like yourself. We speak to those who are curious, creative, and unafraid to explore. Our collection is accessible to fragrance newcomers, yet nuanced enough to intrigue the experts. Today, RHIZOME is stocked by leading fashion and lifestyle retailers such as Gaudenzi, Rinascente, Tessabit, Interwoven, Gotham, and more. Join us in rewriting the rules of modern scent.Read their story