To do this, we started with magnolia extract, precisely because of the sanitizing power, with the idea that it had to be a toothpaste without water (except that naturally contained in the ingredients). We have added Glycerin and Aloe Juice, and a long list of functional substances such as tea tree, rosehip extract, vitamin c, and the new apricot mini particles, designed to pamper you with teeth while you brush them. Without aluminium salts, alcohol and parabens. Formulated only with good and natural ingredients. Entirely produced in Italy and provided with organic certification.