Astaxanthin is one of the most powerful free-radical scavengers yet discovered. New 12 mg potency astaxanthin is finally available! Astaxanthin is one of a group of naturally occuring pigments known as carotenoids. In nature, carotenoids are produced principally by plants and their microscopic relatives. Animals cannot synthesize carotenoids and thus all natural carotenoids are first made in plants. As a fat soluble nutrient astaxanthin can function as a potent free-radical scavenger. A variety of scientific studies have shown health benefits from astaxanthin*. Astaxanthin used in this product is from a plant source: microalgae haematococcus pluvialis, grown in usa and/or europe using clean water.* Extraction of astaxanthin from the algal biomass is done by low temperature extraction and without the use of harsh solvents.