Every drop of bella new zealand manuka honey is certified for purity and authenticity. The umf mark that appears on bella honey is issued by an independent body set up to protect the integrity of manuka honey – the umf honey association of new zealand (umfha). Each and every batch of Bella manuka honey umf is independently analyzed and certified by independent laboratories for quality, purity, and authenticity. As well as regular monitoring, the umf honey association also conducts random sampling to ensure manuka honey carrying the umf mark is certified and can be trusted, from our hives to your home. There are many different manuka honey uses and ways to enjoy your honey. Whether you want to spread it on toast or pop it in hot water for a morning elixir. Bella new Zealand manuka honey is designed to make you feel beautiful and can even be used every day in your favorite health, wellness, or beauty rituals.