About Little Joe®

In 2015, Drive Int. AG was founded in Switzerland, following the launch of our Little Joe® Car Air Freshener brand. We have since then brought a smile to over 70 countries worldwide with over 100 distribution partners supporting our quest to transform the car air freshener industry. Our goal has and will always remain to be at the forefront of creating products that maintain the highest standard of creativity, excellence, and quality. Over the years our company has grown significantly and in early 2021, we opened our own production facility in Italy as a 100% subsidiary of Drive Int AG, to vertically integrate our activities and streamline our operations. Our operations occur throughout the development process with active facilities needed to execute initial studies, conception, executive drawings, establishment of prototypes and building of test and production molds. Today, we are fortunate enough to provide a one-stop OEM / ODM service for some of the most renowned automotive companies in the world, such as Audi, Porsche, Hyundai, Renault, Toyota and many others.Read their story