About Puralist

Puralist has a simple and ambitious project to revolutionize semi-permanent nail polishes by offering a more natural and healthier alternative for both health and the environment. A simple formula, naturally derived and without unnecessary additives. THE VALUES OF PURALIST. When we had the opportunity to create a semi-permanent nail polish brand entirely in our image, we dedicated all our efforts and time to a single mission: To offer a more natural alternative to demanding consumers who are concerned about the composition of their nail polish. Puralist semi-permanent nail polishes are 90% bio-based, vegan, not tested on animals, 13 free, without endocrine disruptors, and rated "excellent" on the Yuka app. A HEALTHY AND QUICK REMOVAL. We sought to simplify the removal of semi-permanent nail polish. We found the formula that guarantees excellent long-term wear and can be removed as easily as a classic nail polish, does not damage your nails, and respects their health thanks to our acetone-free remover. Soak a cotton pad with our acetone-free remover, rub your nails, and you're done!Read their story