About Joy Toy

Toys and gift items and licenses from Disney, Universal, Mattel, Hasbro, and much more! Joy Toy SpA has specialized in licensed items for 30 years. Founded in 1989, the company has always strived to stay up-to-date with the latest news. Whether it's a movie, a TV series, or a brand, Joy Toy SpA is committed to developing quality and design products suitable for children, as well as for an audience of adult fans. The product range extends from children's accessories to alarm clocks and watches, from bedroom items like lamps or kitchen items like ceramics to pure toys like plush toys. The company, based in the green South Tyrol, collaborates with all major licensees such as Disney, Warner, Universal, and focuses its distribution mainly in Italy, Germany, Austria, and Switzerland. Product development focuses on quality and originality, and reliability is our strength.Read their story