About Ovum

When OVUM CEO and founder Jenny Wordsworth was ready to start a family, she quickly learned there’s a lot more to getting pregnant than what we learned back in sex ed. Her own struggles led her to immerse herself in the science behind fertility, to give herself the best possible chance of conceiving. Disappointment soon gave way to frustration when she discovered that many of the products on the market claiming to promote improved fertility didn’t contain active ingredients in the right doses to help fertility, or simply had no basis in credible science. The manipulation tactics and scientific unreliability she encountered at such a vulnerable time fired her up to want better for women. Teaming up with leading fertility doctors Dr Katherine Joseph and Dr Phoebe Howells, Jenny established OVUM to set a new standard in reproductive wellness. Our flagship fertility supplement is just the beginning. We may have started with the egg, but we’re constantly investing in new product development to help women at any stage of their conception journey. Read their story