About Florent

Florent means to flourish in Latin and through this verb we seek to portray the change we want to see in fashion and in the world. We believe in a tomorrow with hope and based on the actions we are taking today, that's why we position ourselves as a fashion startup that develops techniques and methods aiming on facilitating sustainability in fashion, reducing waste and causing a positive impact for people and the planet. We are driven by innovation and that is why today we have improved our production process so much to the point of reaching “zero waste”. We became the first studio in Brazil not to generate any textile waste, certified by the Zero Waste Institute. Made for Florent women who live in the moment and are aware of tomorrow.Read their story