About mums

I founded Mums shortly after welcoming our first daughter. The idea was born from a love of prints, textures, and clothing—and from the small joys that come with getting dressed each day. I wanted to make that daily ritual feel easier, more fun, and full of moments that spark joy. Before starting Mums, I got my start at Tuckernuck in DC, and later at Tory Burch and Ann Taylor in New York. With that retail experience—and the foundation of my MBA—I felt ready to create something of my own. At Mums, we pour that passion and expertise into every piece we design. We’re proud of what we’ve built so far, and we hope our products bring as much joy to your day as they do to ours.Read their story